"I worked with Frank and Shilen on this project
from early strategic development, through to creative execution. They
became an integral part of the team and enabled me to ensure that the
new look and feel for CNN was fully integrated across the organization
from marketing through to editorial. They deliver a constant stream of
creativity and enthusiasm, I have continued to work with their creative
team on many projects since."
“IU are different – not only have they had a big influence on our strategic direction but their creativity has helped to bring our brand to life in a multitude of ways. What they have done with Smirnoff Experience is to go way beyond ‘events’ and take us into whole new marketing territories and expand the way in which we use content across multiple platforms to engage our target audience.”
Philip Gladman, Global Brand Director, Smirnoff
“There are very few agencies who genuinely have an ability to execute programmes globally – the team at IU is one of them, and unlike many agency networks they have direct experience across the world rather than just the phone numbers of offices in other countries. We’re excited to have them as one of our partners in taking RockCorps out to as many young people as possible.”